not rest on our laurels I did not so long ago, one of my fellow journalists, who describes a rather critical of Krakow in their articles, went to work for a few months to Warsaw. Do not guess what you told me when you return. That I will never write bad word on the Krakow public transport!
Many journalists would recommend a trip outside Cracow, because from a distance, the image is somehow more objective.
It is natural that riding public transportation to Krakow (I admit that I use rarely buses, but trams travel), we see many things that should be improved. It annoys us crowded at rush hour, the delay, when she urgently need somewhere to go, and I very often that my tram ride to rarely.
But I would like to make the painting in the city's communications media was more reliable. Please note that journalists write about communication, or after the intervention of the reader unsatisfied, or not at all. I will cite at least the titles of the last days: "Communication Plaszow murder? That's right! "," MPK complacent passengers "," Krakow is a fast tram ... fast "(here I will add that to the information that the tram from one end of Krakow for the second passes in less than 40 min. surely pay the driver's attention, although not necessarily evaluate it as negatively as a journalist, because they know how long it takes such a trip by car).
But almost unnoticed in the media have undergone recent study, carried out by research institute Millward Brown SMG / KRC commissioned by Deloitte. The report is the more valuable that the communication in the seven largest Polish city in assessing the passengers themselves. It turned out that most precisely evaluate its communication of Krakow and our communication was better than in Poznan, Gdansk, Warsaw, Wroclaw, Katowice and Lodz.
As assessed by passengers that Krakow deserved the highest score? Clean, vehicle condition, punctuality, culture drivers, the location of bus stops, the ease of connecting between different modes of transportation, route lines, fares and travel cards and the availability of seats and piston. In each of these categories of public transport in Cracow, received the highest among the scores of other Polish cities, though I admit that the least passengers rated the availability of seats. Krakow also appreciated the introduction of bus lanes in the city. More than half believed that they will improve punctuality above all, communication. And I remind you that the Cracow bus lanes copying other large cities in Poland, making at home the same solution.
report also shows that the effects of bringing actions to encourage the city of Krakow to leave the houses, cars and use public transport. It turns out that it already did 67 percent. residents. The research also shows that the public likely to use more people, but to forgo the most for one reason: because of the bringing to a small child to kindergarten or school.
I do not want to dwell on the results of earlier research: state of the art camp in Poland, Krakow communication at the 9th place in the world by Forbsa, by the Supreme Chamber of Control - a town in Poland, where most residents use public transport.
When recently in the media have invited residents to participate in the survey prepared by ZIKiT, the upcoming new grid connections, mostly had to start from responses to questions by journalists, somewhat maliciously question: "If praise is the best communication in Poland is what changes and consultations residents? "Well, I ask you one last time such major changes were introduced 11 years ago. Our city is growing, new tram lines, comes settlements, whose residents want easy access to downtown. Even the best communication you need to adapt to the needs of residents. The biggest sin is rest on our laurels.
